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Pat Romanski

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News Item

Social Media Made Simple With Social Beat

Free app powered by iSkoot delivers social media, real-time news and RSS feeds

Web 2.0 Journal

Verizon Wireless and iSkoot announced the availability of Social Beat, the free social media application that allows Verizon Wireless customers nationwide to simplify their mobile social networking with a single app.

Running on the nation's largest and most reliable wireless voice and 3G network, Social Beat makes it easy for Verizon Wireless customers to stay fully connected to popular social media sites, including Facebook, MySpace and Twitter. Social Beat also displays more than 50 customer-selected feeds from the hottest names in news, sports and entertainment sources, which can be viewed in one central location. Customers can easily view and manage their social networks through live feeds and real-time notifications.

"Social Beat fits well with what Verizon Wireless customers crave -- easy access to all of their social media network sites in a single app," said Jennifer Byrne, director of business development for Verizon Wireless. "iSkoot's app is available on many of our feature phones and offers an intuitive, easy on-ramp for our customers as they bring their social networking communities into their handsets."

When customers sign in to Social Beat, they can easily view friends' activity, news feeds, status updates and new photos. Customers can even post new status messages and tweets, send comments and messages, and receive updates from their personalized news section through a single stream on their mobile phone in real time.

"Social networking is the fastest growing sector in mobile, and together with Verizon Wireless, we are able to offer a simple but powerful app that allows consumers to easily stay connected to their social media network even while they are on the go," said Mark Jacobstein, chief executive officer of iSkoot. "Because our solutions do the heavy lifting in the cloud and deliver communications to a single platform, service providers can bring social networking and news feeds to almost any mobile device they offer regardless of the technology."

Social Beat is available now to Verizon Wireless customers as a free download on more than 20 feature phones, including the LG enV(TM), enV2(TM), enV3(TM), the LG Chocolate(TM), and Chocolate(TM) 3, as well as many other popular Verizon Wireless handsets. Customers can download Social Beat from their wireless phones by selecting Get Going in the Media Center/Get It Now®, by texting SOCIAL to APPS (2777) or by visiting the online media store at www.mediastore.verizonwireless.com or http://bit.ly/socialbeat.

For more information on Verizon Wireless products and services, visit a Verizon Wireless Communications Store, call 1-800-2 JOIN IN or go to www.verizonwireless.com.

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