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Pat Romanski

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While many companies are wondering if a recession is the right time to choose a new technology, one successful Chicago-based company just announced it is standardizing on the new iPhone 3G S.

Model Metrics, a leading cloud computing technology and services company that partners with the likes of salesforce.com and Amazon Web Services, sees the iPhone 3G S as a way to boost productivity among its consultants and developers nationwide.

With the release of the iPhone 3G S, Model Metrics' fast growing team of consultants and developers will rely on a single mobile communication platform to ensure client success. Model Metrics will not only standardize existing employees on the iPhone, but also advance the iPhone as the recommended device of choice going forward for the rapidly expanding team of developers and consultants to be hired.

"As an organization enabling cloud computing solutions for companies across North America and the world, and with consultants and developers working in real time with clients to enable solutions within days or weeks instead of months, we place significant value on the mobile communication devices we use," said Model Metrics Chief Executive Officer Adam Caplan . "With the release of the new 3G S and its ability to launch applications and web sites twice as fast as previous models, standardizing communications across the organization on the iPhone is without doubt the most productive choice for us."

Model Metrics has developed cloud computing solutions for some of the nation's largest and most innovative companies across nearly every industry. These solutions leverage the newest technologies such as mobile solutions using the iPhone and Force.com Sites from salesforce.com, as well as some of the most scalable cloud services from Amazon Web Services.

One of Model Metrics' primary areas of expertise is the development of cloud-based mobile solutions for its clients, the fastest growth area for the company. Model Metrics has created custom mobile solutions for clients as well as applications for the iPhone and iPod Touch that are now available on Apple's iTunes App Store , including several applications that help iPhone users connect to Salesforce CRM and the Force.com Platform from salesforce.com. These applications - Search2GO, Calendar2GO, Expense2GO, and Lasso2GO - can be downloaded now from Apple's(R) iTunes App Store .

Model Metrics' own team of consultants and developers rely heavily on Calendar2GO to ensure they have 24/7 mobile access to their Salesforce CRM calendars, while leveraging Search2GO to quickly find a client's phone number or email through their iPhone in the Salesforce CRM database, and then seamlessly open a Google map to plot the address.

Likewise, Model Metrics' sales and marketing teams utilize Lasso2GO to easily capture registrations at tradeshow booths or automatically add key contacts at prospect and customer accounts by simply taking a picture of their business cards.

In addition to the increased speed and core functionality of the iPhone 3G S, the ability to manage critical client information quickly and easily directly from the iPhone saves time every day for Model Metrics' consultants and developers, allowing more time for innovation on behalf of clients.

Model Metrics has created custom mobile solutions for large financial services and life sciences companies to enable Salesforce CRM in an offline environment. For these solutions, Model Metrics turned to Adobe AIR to enable elegant offline instances of the salesforce.com solution with a user interface specifically designed for each customer's unique requirements.

More Than 60 Companies Sponsored or Exhibited at Cloud Computing Expo New York April 2009
Cloud Computing Conference & Expo West and East (past two events) were sponsored by more than 60 leading global cloud computing technology providers, including: 3Tera, Active Endpoints, AppSense, AppZero, Aria Systems, CA, Inc., Certeon, Cloud.com, Composite Software, Cordys, Corporate Technologies, Cycle Computing, DataDirect Technologies, EMC,, ExactTarget, FreedomOSS, IBM, Intel, Intel SOA Products Group, iTKO, J9 Technologies, Krugle, LynuxWorks, MeettheBoss.com, Metron, Microsoft, mindSHIFT, Moderro Technologies, Mosso, Nastel, Netmagic Solutions, OpenSpan, ParaScale, Platform Computing, QuantumXML, Red Hat, RightScale, Sensedia, Sun Microsystems, Supermicro, Symantec, Tap In Systems, Tranxition, Tripwire, VIRTERA, VMware, Web Age Solutions, and Zeus Technology.

More Than 100 Sponsors and Exhibitors Expected in Silicon Valley
Upcoming Cloud Computing Conference & Expo 2009 West event, which will take place November 2-4, 2009, at the Santa Clara Convention Center in Silicon Valley is estimated to have more than 100 sponsors and exhibitors.

For sponsorship and exhibit opportunities please contact Cloud Computing Expo sales department at 201 802-3021 (events at sys-con.com).

Cloud Computing Expo New York April 2009 Sold Out With Record Participation
2nd International Cloud Computing Conference & Expo, colocated with 5th International Virtualization Conference & Expo presented the most distinguished faculty of speakers on any technology conference taking place in 2009. Speakers, general session and keynote presenters included such names as: ,Ajay Anand (Yahoo!), Alan Williamson (AW 2.0 Ltd), Anthony Arrott (Trend Micro), Bill McColl (Cloudscale), Bob Quinn (3Leaf Systems), Brian H. Prince (Microsoft), Brian Zanghi (Kadient), Bryan Wade (ExactTarget), Clod Barrera (IBM), Daniel Beveridge (VIRTERA), David Bernstein (Cisco), David Bressler (Progress Software), David Douglas (Sun Microsytems), David Linthicum (Blue Mountain Labs), Doug Tidwell (IBM), Ed Sullivan (Aria Systems), Glenn Brunette (Sun Microsystems), Jeff Bauer (Forbes.com), Jeremy Geelan (SYS-CON Media), Jim Rymarczyk (IBM), Joe Gregorio (Google), Joel York (Xignite), John Barr (Yieldex), John du Pre Gauntt (Media Dojo), John Laferriere (Corporate Technologies), Jon Pyke (Cordys), JP Morgenthal (J.P. Morgenthal Blog), Kenneth Oestreich (Egenera), Kevin L. Jackson (Dataline), Kristof Kloeckner (IBM), Lucian Lipinsky de Orlov (VIRTERA), Martin Ingram (AppSense), Matt Holleran (Emergence Capital), Michael Hill (IBM), Omer Trajman (Vertica), Owen Garrett (Zeus Technology), Patrick Kerpan (CohesiveFT), Pau Garcia-Mila (eyeOS), Peter Coffee Salesforce.com), Peter Nickolov (3Tera), Phil Fritz (IBM), Prasad Rampalli (Intel), Raghavan Srinivas (Intuit), Ranjith Ramakrishnan (Cumulux), Reuven Cohen (Cloud Interoperability Forum), Rich Wolski (University of California), Ronnie Thomson (Quark), Russ Daniels (HP), Sajai Krishnan (ParaScale), Scott Wiener (Cloud9 Analytics), Simon Wardley (Canonical), Stephen Elliot (CA), Steve Milroy (OnTerra Systems), Stuart Charlton (Elastra), Thorsten von Eicken (RightScale), Tien Tzuo (Zuora), Tim Crawford (Stanford University), Vik Chaudhary (Keynote Systems), Warren Wilbee (Microsoft), Werner Vogels (Amazon.com), William Fellows (The 451 Group).

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